Dear Reader,

Yesterday we heard from art director Alicia Noack about which of our reader’s pictures she liked best for illustrating a travel article and/or trade journal.

Alicia has worked with all kinds of glossy magazines from in-flight magazines found in the seat-back pockets of airlines to food and culture trade publications and journals. If you missed her favorite reader photos, here's a recording of my call with her.

Today, I asked editorial photographer Pat Stevens how things work from the other side -- how he picks photographs to send to an editor or art director when he has so many to choose from. Pat says he typically shoots anywhere from 30-100 photos to illustrate just one travel article. From those, he submits for publication three times the number of photos the editor needs (in other words, if the editor says she wants 4 photos, he sends her 12 to choose from).

Here's what Pat had to say:

-- Lori

Lori Allen
Director, AWAI Travel Division


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